Comentarios en: Cómo triunfar en la webTV (1 de 5) http://www.lasbuenaslenguas.com/2007/11/20/como-triunfar-en-la-webtv-1-de-5/ Mon, 08 Sep 2008 07:02:56 +0000 http://wordpress.org/?v=2.5.1 Por: Jennifer Dlugozima http://www.lasbuenaslenguas.com/2007/11/20/como-triunfar-en-la-webtv-1-de-5/#comment-12 Jennifer Dlugozima Mon, 26 Nov 2007 22:06:11 +0000 http://lasbuenaslenguas.com/?p=59#comment-12 Based on my experience, building context for video is critical for viewership and SEO, as the BrightCove article, and this blog, very nicely points out! But it's also very important for another critical metric: increasing time on site. I've found that viewers who watch video, then have a menu of good, related choices, are more likely to stay and watch related content - then jump off the site. That, in turn, boosts engagement and time on site, which may often mean more $$$$s. Based on my experience, building context for video is critical for viewership and SEO, as the BrightCove article, and this blog, very nicely points out!

But it’s also very important for another critical metric: increasing time on site. I’ve found that viewers who watch video, then have a menu of good, related choices, are more likely to stay and watch related content - then jump off the site. That, in turn, boosts engagement and time on site, which may often mean more $$$$s.

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